5amfeels is a business specializing in customized Rollie Pollies—delightful crystal companions that offer silent emotional support wherever you go!

I officially launched 5amfeels on Instagram (IG) in January 2023. Since then, the business has grown from offering a few simple collections online to hosting monthly launches, providing fully customizable pieces, and participating in in-person sales at events.

To reach a wider audience and enhance customer engagement, I've collaborated with local small businesses like CloverSoft, Good Totes, and Aloofa. These collaborations have included consignments and pop-up booths at events. Now, a year into the business, I've introduced workshop sessions where customers can get hands-on and create their own Rollies.