Typography & Branding
Studio Workshop
Level 2 BA Design Communication

Group Project with
Ong Jing Xian & Tina Ting

Scope of Work:
Logo Design, Sample Application on Promotional Materials (Poster Design/ Tote Bag/ Shirt/ Stickers), and Presentation Deck

A short studio workshop that explores with the use of parameters and guidelines to re-brand our school’s identity. This allows us to explore the use of simple instructions (i.e. only stretching vowels/ only using negative space to input information) to build the fundamentals of a brand.